An Engine is Capital that earns (on
average) more than you spend (on average). The key word there is the one in brackets.
To see what is really going on, you have to be able to look through the noise.
Often noise is the measure people use for Risk. Summarising uncertainty,
complexity, and ambiguity into a single number. Then arguing that you need to
take risk to make money. You don’t get paid for taking risk unless you are an
insurer. You get paid for delivering. For adding value. The real risk is that
you are not being creative. Smoothness (always earning/spending the same) can
come at the cost of creativity. It can increase risk because you aren’t making
mistakes, so you aren’t learning. It can increase the risk by raising false faith
that the future will be exactly the same as the past. The big risks (both up
and down) are often things that have never happened. That aren’t in the
numbers. Tail risks. The foundation of creativity is sustainability.
Sustainability requires endurance and resilience. The space and time for
average to compound. For what’s really going on, to go on. And on.
Creative Noise
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