We do not all have the same skills and knowledge. We do not all have the same barriers to entry. We have different opportunities. We have different sources of funding. We are consuming resources unsustainably, yet the average global GDP is only about $11,500 per person. Can you live on $11,500 a year and still create space to save?
If you are earning more than that, can you reduce your consumption to that level? Yet, there is a whole swathe of the world’s population living in poverty. How do we raise people out of poverty, when we can’t all consume the amount that is being consumed by those who are consuming too much?
How do we incentivize if consuming more is not an option? How do you get someone out of bed in the morning, if you are asking them to have a worse day than yesterday? Every day?
These are difficult questions that require some fundamental reframing of how we make our decisions.

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