Find value in the abundant that is neither contained nor containable. Find value in things that are difficult to monetise. When you want to be paid, provide solutions that are easy to monetise.
To put a price on something, you need shape and form. To see value, you need to look beyond superficial structure. To see what others don't. To price, you need to simplify into a clear ask and offer. To see value, you need to relax into complexity that may exist beyond words and pictures.
To make money, you need to listen to the signals of the market, be adjustable, and move with the problems as they arise and are solved. As the situation changes, the useful containers change. Real value is more consistent and dependable than the temporary containers we use.
We create space for real value by getting spending under control. Carefully choosing the containers we are prepared to pay for. Building internal spending discipline is fundamental to being able to handle the waves of money anxiety. That anxiety comes from placing our value in external containers that are not of our choosing or creation.
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