Tuesday, July 09, 2019

Understanding their World


Money is not a thing. It is a communication tool. Price is simply a clearing mechanism (how much is there? How many people want it?) in between the buyer and seller’s fuzzy value. With full transparency, value should be created for both because of the exchange. Value comes from the way we individually see the world. Which means money becomes deeply emotional and carries a story. The best Financial Planners would overlap heavily with the work done by Psychologists and Relationship Counsellors. Financial Advice starts with understanding the person. Understanding their world, and if they are in a relationship, understanding how their world bumps into the worlds of the other people they care about. Money conversations get hard when they can’t be simplified into a clean swap. When the dance has multiple participants, is a relationship rather than a transaction, and deals with the really hard work of the stories we tell ourselves about ourselves.


Understanding their World

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